Picit a Unique Photo Sharing Native Mobile App Development Case Study

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New York based Startup approached Intuz to build a unique photo sharing social networking app. The concept of the app is users can take snaps of explicitly anything, share with their friends and take their opinion by polling. Live voting results are displayed, and the Pic that receives highest votes is declared a winner.

Scroll Down

You Pic it,
Friends Pick it.

Highlights

You Pic it, Friends Pick it, Share, Vote and place Comments!

Create and Share Picit
Share up to 4 pictures side by side with your friends. They will review your pics and cast their vote on their favorite Picit! Picit is fun, easy to use, and the possibilities are infinite.

Start a Conversation on Picit
After sharing a Picit, a user can start a conversation with friends on any Picit to know their feedback.

Vote or Comment on Picit
Start by selecting 2, 3, or 4 pictures to share. Add a caption, and choose your friends you’d like to share your Picit. Once you send out your Picit, your friends can vote on pictures they like the best.

Share upto
4 pictures
side by side
with friends

Challenges

The Client was very enthusiastic about his new start-up and had great ideas. However, he wanted us to organize several ideas into one app and yet make it easy to use and simple to navigate.

Investment risk was one of the biggest challenges for which Intuz brainstormed the essential features to build a minimum viable product (MVP) for iOS to start.

Client Engagement

Our business development consultant (BDC) promptly acknowledged the Client's request for quotation on our website.

We scheduled a handshake call to understand Clients business objectives and goals. Post NDA execution, a full meeting followed where we educated the Client about our unique app development processes and its effectivity in their app development.

We prepared a list of features for the app as visualized by the customer along with our business analyst (BA) team. We re-confirmed the expectations and designed the wireframes based on the concept feasibility and nailed the functional flow of the app.

We created and shared the official project plan with timelines, commercials and delivery schedules with the Client. He gladly signed the documents for us to start the app development.

Design Challenges

The client had done a lot of detailing concerning his expectations for the app layout, UI elements, color, and theme.

To bring his concept to life, our project manager along with our creative UI experts and the Client brainstormed to prepare a comprehensive outline of the project.

The client was very precise about his recommendations. Substantial efforts were required to come to a common consensus for implementing operationally significant features and the app’s navigation flow.

User Experience

Intuz designed an unparalleled and unique app user experience applying Client’s favored theme, color, UI elements, and fonts.

A survey on User Experience was conducted to know the exact needs of the users. We were completely aware of the audience's expectations that had a bearing on the success of the app.

Design Process

Designing of the app was meticulously planned to keep in mind Client’s visualization of the app. A bright idea of design was gathered from the client and worked upon, applying on logo and app screens.

Once the Client finalized the design displays, the team moved ahead with design implementation and functionalities development.

Design Deliverables

App logo design
App screens
Set the navigation of all screens
Click here to read more about our Design Process

Execution

Intuz team works with a lot of agility following best practices for project execution. Such practices were evolved in-house to improve team productivity, save time and increase client profitability.

Project Progress Review

Intuz conducts modular project reviews with Client at regular milestone delivery thus making sure that the project objectives arebeing met as originally planned.

Testing, System Verification and Client Review

Once the developers complete the mobile app development, our expert QA team performs various testing processes. They verify that the system is created as per the agreed project specifications before we share the builds with the Client for their review.

Launch and Support

Once we receive the confirmation of system completion from Client, we proceed towards project signoff.

We confirm the app screen shots to be submitted to the app store, app description, hosting environment along with other pre-requisites with the Client and tender the app to app stores.

Post launch, the project is switched to maintenance and support phase where we provide on-going support to the Client.

Development Process

Applying systematic and objective-oriented development approach, Intuz started to work on development and implementation of the app features to deliver an intuitive app with an astounding user experience. Below is an overview of process steps for app development after design phase completion:

Client sign-off final working specification
System development, QA
Client review - beta delivery
Client feedback implementation
Final confirmation and launch
Click here to read more about our Development Process

The Client came up with a unique concept with design considerations. Intuz team successfully developed the app surpassing the customer's expectations by planning and implementing viable features for the MVP.

Based on end user feedbacks and suggestions being received on the MVP, Client plans to regularly update the app for better user experience and keep the end users stay engaged.

Technical Specifications

Client Speak

Dan H

Startup based in New York

Quote

Intuz helped me to create a beautiful app that my users love to interact with! Picit went from an idea in my head to an app that is enjoyed by thousands! I look forward to continuing to grow Picit with Intuz.